Živimo u vremenu tkz. “etičkog konzumerizma”, tako da je veganska kozmetika više od prolaznog trenda. Sve više i više ljudi širom sveta postaje svesno svojih odluka i odabira proizvoda koje koriste. Održivost, eco-friendly i cruently-free nisu samo marketinški termini, već nešto za čim traga sve više i više ljudi, što rezultuje da se industrija polako menja.
Veganism, or the abstention from consuming animal-derived products, has not always been popular. Until recently, veganism was considered a subcategory of vegetarianism. However, with increasing education and the influence of popular figures on global culture, veganism is no longer something that raises eyebrows.
Previously, veganism was a term associated only with the consumption of food. Today, people are beginning to seek products that are not of animal origin in almost every industry (fashion, household goods, vegan cosmetics, etc.).
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How did vegan cosmetics become mainstream?
10 years ago, finding a product vegan cosmetics wasn’t that easy. The market was extremely small and underdeveloped. Although some manufacturers offered vegan products or limited product lines, the demand for them was not as high as it is today.
It is believed that veganism, as a lifestyle, gained popularity with the maturation of the Millennial and Generation Z cohorts.
In recent years, the demand for vegan cosmetics has jumped by as much as 200% compared to a decade earlier.
Where does such demand come from?
We believe that the greatest influence on the popularity of veganism as a lifestyle is the fact that we are increasingly aware of the consequences of capitalism and the overproduction of everything and anything.
We are aware of how much this increasingly affects the environment across the entire planet.
Прогресс технологий позволил ускорить и улучшить образование, а также повысить осведомлённость об экологических проблемах. В то же время развитие технологий дало возможность небольшим производителям запускать свои линии веганской косметики, что ранее было невозможно из-за дорогих машин и оборудования.
What does it mean for a product to be vegan?
Dok potražnja za veganskom kozmetikom eksponencijalno raste u poslednjih nekoliko godina, i dalje postoji dosta nedoumica i zabluda šta zapravo znači da je neki proizvod ili brend “veganski”.
“vegan” je često povezano za “čistim” ili “zdravim”, što nužno nije uvek slučaj. Mnogi pogrešno veruju u to da ako je neki proizvod označen kao veganski, da je on automatski zdraviji ili bezbedniji za upotrebu.
In many cases, a vegan product is made from purely natural and plant-based ingredients, but it may also contain some synthesized components if it has been determined that they are not harmful.
Takođe, postoji zabluda među ljudima između “vegan” i “cruelty-free” kozmetike. “Cruelty-free” kozmetika može sadržati sastojke životinjskog porekla, sve dok nije testirana na životinjama.
Trenutno, zakonski gledamo ne postoje snažne regulative koje obezbeđuju koji tačno proizvod može biti označen kao “veganski”.
Experts believe that vegan product is one that does not contain any ingredients of animal origin and is not tested on animals., which means that it can be entirely plant-based, entirely synthetic, or a combination of both, as long as it complies with the above regulation.
Benefits of vegan cosmetics
Većina ljudi kada čuje reč “vegan” pomisli na restrikcije u ishrani i poseban režim dijete.
Although a plant-based diet is the foundation of veganism, avoiding products that contain ingredients of animal origin is the ultimate goal. Toilet paper, soap, furniture, or clothing are just some everyday products that may contain animal-derived ingredients or materials, or for which animal testing has been used in their production.
With so many animal-derived products around us, transitioning to a vegan and sustainable lifestyle can be very exciting and fulfilling. Besides a plant-based diet, buying vegan cosmetics is a good place to start.
Do you want to learn more about the benefits of vegan cosmetics?
Continue reading.
Vegan cosmetics save lives
In the laboratories of large industrial corporations, animals are kept in small cages, and the only feeling they experience throughout their lives is fear.
Once they have been used for testing, the need for their intelligence or emotions ends, and they are euthanized.
Not only is animal testing of products cruel, it is also outdated and unnecessary.
One very important reward that switching to vegan cosmetics offers is the opportunity to save the lives of hundreds of animals that would have been used for testing.
If everyone in your environment switched to using vegan cosmetics, millions of animals would be saved each year.
Avoid questionable ingredients
We all know where meat, eggs, cheese, and similar foods come from, but as a result of technological expansion, the rise of capitalism, and industrialization, humanity has found various ways to use and hide unwanted ingredients in the products we use every day.
Popular and major makeup and cosmetic brands include various ingredients in their products, such as urine, insects, wool, horse hooves, and more.
If you don’t want to eat these ingredients, are you sure you want your skin to absorb them?
Our body absorbs natural ingredients
Have you ever tried to read the ingredient list of a cosmetic product you are currently using?
Can you pronounce half of them?
If you can’t pronounce them, just imagine what your skin goes through when it tries to process and absorb all of that.
Our body is designed to process and absorb ingredients of natural origin, and the same goes for our skin.
More nourishing ingredients
Plants are a rich source of vitamins, minerals, antioxidants, and essential nutrients.
Since vegan cosmetics and vegan products are based on plant-derived raw materials, you provide your skin with enough nutrients to keep it radiant and youthful.
Instead of using products that contain harmful and dangerous substances that can accelerate the aging process of your skin and body, turn to natural and healthy ingredients.
Your skin will thank you, and you will be much happier.
Eco-friendly packaging of vegan products
Did you know that the hotel industry alone discards nearly 2 billion plastic bottles and shampoo bottles in a single year.
Think about how much waste you generate on an annual basis.
As we know, plastic is not biodegradable and can pollute our food chain. Finding ways to reduce the amount of plastic waste will make a big step forward in protecting the environment.
Vegan cosmetics manufacturers have the goal and mission to use recycled and biodegradable packaging in order to have the greatest possible impact on this negative global phenomenon.
Say goodbye to sensitive skin problems
Are you tired of the struggles and problems caused by sensitive skin? If you have issues with acne, eczema, rosacea, or overly dry or oily skin, the search for a routine that helps can turn into a nightmare.
If you try to give your skin a rest and provide the care offered by vegan cosmetics with their nourishing ingredients, you will surely succeed in solving these problems and giving your skin a youthful glow.
Safety
We know that the skin is our largest organ, and for that reason, we must be careful about what we put on it. When we eat or drink, chemicals and toxins are filtered by the liver and kidneys, thereby neutralizing or reducing their harmful effects.
A somewhat frightening fact is that whatever we put on our skin, it will absorb, and those substances will end up in our bloodstream without any additional filtering.
Zbog ovoga, naučnici nazivaju kožu jos i “prozor u organizam”.
Think about it the next time you buy your cosmetic products.
Competitive price
Although the reasons to switch to vegan or natural cosmetics are more than obvious, some customers cannot get the idea out of their heads that such products are too expensive.
The good news is that the products vegan and natural cosmetics are actually comparable and competitive on the market with industrial ones.
Since you have nothing to lose and gain a lot, we believe there is no rational reason for anyone to choose a product with harsh and harmful chemicals instead of one of natural origin.
Are you ready to switch to vegan cosmetics?
As you can see, there are plenty of good reasons why the products vegan cosmetics are better than those made from animal-derived materials or those produced using animal testing.
Not only will you feel better knowing that you have saved innocent lives and the environment, but your skin will also be healthier.
If we have sparked your interest in this topic and you are excited about your next cosmetic purchase, we suggest you take a look at what Balavander has. in its range. of vegan cosmetics.
The future of vegan cosmetics
A significant increase in awareness and ethical consciousness in the market has had a major impact on the cosmetics industry.
Sustainable, ethically correct cosmetic products are one of the cultural advancements of our civilization.
Market vegan cosmetics is expanding exponentially year by year, and it is very likely that many manufacturers will recognize such market demands.
This only means that market competitiveness will become healthier, which is a very good thing for both manufacturers and end users.
Take a step forward, save the planet.
With smile,
Balavander
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